Monday, November 05, 2007

Best Advertisement in Vietnam

Local media buys are sloppy, lazy and derivative. This advert, which runs prior to the opening credits at the movies, is pretty funny.

This was recorded about one month after it started to be shown locally. The first few times the audience saw this, the entire theater laughed. Or at least giggled a bit.

The joke is lost on ya if you don't understand Vietnamese, and never dialed a busy cellphone here. Basically, the adcopy, in the tone and style of a Viettel busy signal announcement, says 'the person you are calling is unavailable because they are sitting in a movie theater, please call back later.'

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